Google SEO Ranking: Factor 16 Latent Semantic Indexing Keywords (LSI)

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Let’s start simple. What is Apple. For most individuals 20 years ago that was the fruit, something healthy for you. For many individuals the decade it was the iPhone and Apple products. So when it comes to LSI or also known as Latent Semantic Indexing the keywords within your content having it and not having it present within your website acts as a barrier for quality control. Imagine thinking about words that have synonyms.

When search engines for example “crawl,” through your website they will being to acknowledge a certain keyword. For example we used Apple. But without context and Apple in an article or website is still an Apple. Whereas now the context that you’ve provided as an Apple the company blogger they will soon recognize and calculate a value for the contents of keywords you may happen to provide that best fits a search engine’s query. In that example it may be the following keywords associated with Apple:

  • Products
  • iPhones
  • Computers
  • Digital
  • Retina

A quick visual example without searching articles would be to search for the keyword  that you are thinking of then click on images. What do you see coming up?

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