Google SEO Ranking: Factor 24 Keyword Prominence

Let’s begin with a definition of Keyword Prominence. This refers to the prominent placement of certain keywords or phrases within a website page. The placement may be in the header of a page, the meta tags, in an opening paragraph or even the start of a sentence. Which is what I did here.

One keyword such as pizza can go a long way if done properly. That is why when individuals provide good copywriting skills not only able to incorporate a keyword into a blog piece beautifully but also need to understand how to get that keyword to rank. Other factors about keywords we have discussed include:

• Keyword Frequency: Just like it sounds how often is it found in a webpage or website
• Keyword Proximity: The closeness between two or more keywords here is a sub example:
  • How much pizza will affect my ability to sleep
  • How can pizza change my sleep cycle.

If a user had searched for ability to sleep, a webpage or website containing those the first sentence would rank higher than the second.

• Keyword Density: The number of times in a ratio that a keyword is searched and have the likelihood to index within a webpage.

Think of these 4 simple things next time you read others copywriting or if you’re writing your own pieces.

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